{"id":2721,"date":"2026-10-10T15:27:26","date_gmt":"2026-10-10T15:27:26","guid":{"rendered":"https:\/\/spice-girls.net\/archive\/?post_type=spice_song&#038;p=2721"},"modified":"2026-10-10T15:27:27","modified_gmt":"2026-10-10T15:27:27","slug":"who-do-you-think-you-are","status":"publish","type":"spice_song","link":"https:\/\/spice-girls.net\/archive\/songs\/who-do-you-think-you-are\/","title":{"rendered":"Who Do You Think You Are"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Released in November 1996 on the Spice Girls\u2019 debut album, <em>Spice<\/em>, \u201cWho Do You Think You Are\u201d is an upbeat dance-pop anthem inspired by the disco sounds of the late \u201970s. Written by the five girls alongside songwriting and production duo Absolute, the track explores the glamorous world of fame and how the spotlight can sometimes go to someone\u2019s head.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In February 1997, the Spice Girls opened the BRIT Awards with an unforgettable performance of the song. It was here that Geri Halliwell\u2019s iconic Union Jack dress stole the show, becoming one of the most memorable fashion moments of the \u201990s and a symbol of Cool Britannia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In March 1997, \u201cWho Do You Think You Are\u201d was released as a double A-side single with \u201cMama\u201d in aid of Comic Relief. The accompanying music video introduced the hilarious Sugar Lumps, a satirical take on the Spice Girls, played by famous British comedians to help raise money for charity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The single became the group\u2019s <strong>fourth consecutive UK number-one hit<\/strong>, making the Spice Girls the first act in UK chart history to reach number one with their first four singles. It also achieved strong international success, reaching the top ten in several European countries and New Zealand.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With its infectious disco beat, powerful vocals and unforgettable BRIT Awards moment, \u201cWho Do You Think You Are\u201d remains a true Spice Girls classic \u2014 and a perfect celebration of the group\u2019s larger-than-life Girl Power spirit.<\/p>\n","protected":false},"featured_media":561,"comment_status":"open","ping_status":"closed","template":"","spice_artist":[19],"class_list":["post-2721","spice_song","type-spice_song","status-publish","has-post-thumbnail","hentry","spice_artist-spice-girls"],"_links":{"self":[{"href":"https:\/\/spice-girls.net\/archive\/wp-json\/wp\/v2\/spice_song\/2721","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/spice-girls.net\/archive\/wp-json\/wp\/v2\/spice_song"}],"about":[{"href":"https:\/\/spice-girls.net\/archive\/wp-json\/wp\/v2\/types\/spice_song"}],"replies":[{"embeddable":true,"href":"https:\/\/spice-girls.net\/archive\/wp-json\/wp\/v2\/comments?post=2721"}],"version-history":[{"count":1,"href":"https:\/\/spice-girls.net\/archive\/wp-json\/wp\/v2\/spice_song\/2721\/revisions"}],"predecessor-version":[{"id":2722,"href":"https:\/\/spice-girls.net\/archive\/wp-json\/wp\/v2\/spice_song\/2721\/revisions\/2722"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/spice-girls.net\/archive\/wp-json\/wp\/v2\/media\/561"}],"wp:attachment":[{"href":"https:\/\/spice-girls.net\/archive\/wp-json\/wp\/v2\/media?parent=2721"}],"wp:term":[{"taxonomy":"spice_artist","embeddable":true,"href":"https:\/\/spice-girls.net\/archive\/wp-json\/wp\/v2\/spice_artist?post=2721"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}